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Keynote | From 9 to 5 to 24/7: Creativity as your default setting.

Room K (Oak Forest)

A habit is something you do without thinking about it. You don’t have to actively choose whether or not you’re going to perform that action. A habit is a default mode.

Excellence, they say, is a habit. Shanteka says creativity is too.

Creativity has taken her far. From a less than storybook beginning to Northwestern University and on to helming advertising campaigns for the titans of marketing, this executive creative director practices creative problem-solving inside Sanders\Wingo and in every aspect of her life. Learn how she takes on romance, birthdays, real estate, and the alleged career killer, motherhood, with the same processes she applies to designing brand stories.

Creative Creativity