Amanda Slavin is the Founder & CEO of the award-winning, experiential marketing and engagement marketing firm, CatalystCreativ, and Forbes 30 Under 30 honoree for Advertising and Marketing. With a Masters of Curriculum and Instruction from NEAG School of Education at UCONN and a rich history in the nightlife and entertainment industries, Amanda now fuses her diverse expertise to help brands achieve deep and meaningful engagement with customers that goes far beyond superficial likes and shares on social media. With clients as diverse as Coca-Cola, The Raiders, Google, The Nature Conservancy and the New York City Ballet, Amanda is passionate about using her marketing prowess to help brands do good for the world without sacrificing their bottom line.
She co-founded and launched the Charity Connector event series, a socially nonprofit event series that started at Paige Management in 2010, and has worked with 200 nonprofits building community through strategic partnerships, events and marketing to help engage more individuals to support their fundraising efforts. She is an advisor to Mama Hope, Global Citizen, and I Am That Girl. She is also a member of the World Economic Forum, Global Shapers, TED, Summit Series, Nexus and PTTOW.
Amanda has adapted and tested a proprietary method for quantifying and scaling engagement for employees and customers, known as the Seventh Level Engagement Framework, which she has utilized in building expertise around marketing to Millennials, Gen Z and what she has coined “the Millennial Minded.” She has been featured in Inc Magazine, Forbes, Fast Company, Wall Street Journal, Time Magazine and has spoken at SXSW, TED, Summit Series, INBOUND, among many other conferences about the importance of using The Seventh Level framework as the future of personal connection.
The Seventh Level of Engagement – Amanda Slavin The digital world is filled with opportunities to buy fans, followers and empty engagement. For brands/agencies/marketing professionals trying to determine where to put limited paid social dollars, only the world’s most engaging brands know how to cut through the clutter and reach actual humans in a meaningful […]